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DRS Trade Connect
Turn agency relationships into commercial activity.
We organize and activate the agency channel through segmentation, communications, materials and follow-up focused on demand and production.
Let’s discuss this serviceWHEN IT MAKES SENSE
Agency contacts are scattered, and commercial activity is measured by sends or attendance. A consistent connection between activation, follow-up and channel production is missing.
For hotels and tourism businesses seeking to develop or reactivate agency relationships. An independent service, distinct from communication with the end guest.
Independent service · Proposal on requestSCOPE
What we can work on together.
- Definition of objectives and segments across travel agencies and retail channels.
- Organization of the trade CRM and authorized contacts.
- B2B campaigns, communications and commercial materials.
- Activation programs and opportunity follow-up.
- Assessment of response, participation and production where records can be linked.
DELIVERABLES
What turns the work into value.
- 01A trade marketing plan with defined audiences and priorities.
- 02Contact segmentation and follow-up criteria.
- 03Campaigns and commercial materials within the contracted scope.
- 04An activation and production report with sources and limitations.
A consistent approach to B2B channel management: who to contact, what to offer and how to follow its commercial contribution.
A clear scope before we begin.
We agree on available sources, responsibilities, timeline and deliverables. Implementation, ongoing operation, media investment and licenses are defined in the relevant proposal.
Explore our methodTHE NEXT STEP
Let’s talk about what your business needs.
Clear objectives, agreed scope and a tailored proposal. Let’s start with your challenge.